Home Home ZARA CONCEPT PAPER WINDOW SCHEME DESIGN

Combining 3D

Illustration with my

fashion interest was the

focus for this project.

The window artwork

promotes the ‘Shades of

White’ fashion trend,

raising awareness of

Zara’s more casual TRF

spring/summer range,

bringing it from the

secluded back-of-store

location to the front

windows. I used fashion

illustration as a tool for

bringing character and

life to garments. The

wave structure is created

using one sheet of folded

card, designed to attract

added attention as the

imagery appears to

change as you walk by.

All works © COPYRIGHT of Sarah Hayter 2015

Website designed and created by Sarah Hayter 2015